Privacy policy

We at Proekspert value your privacy. In this privacy policy we explain what personal data is, what types of personal data we collect, for what purposes data is collected, how it is processed, and what rights you have in regard to this data. You may rest assured that your personal data is handled with care.

What is personal data

Personal data means any information relating to an identified- or identifiable individual (data subject), such as your contact information.

Personal data we collect and process, and legal basis for processing

When you engage with Proekspert, we collect and process your personal data. This data can be categorized as follows:

Information you provide us

We collect information that you voluntarily provide us, such as your name, telephone number, and email address. Example: When you complete the contact form on our websites or when you contact us via e-mail or phone.

The legal basis for such data processing is GDPR Article 6-1-(b), i.e., processing is necessary for the performance of a contract to which the data subject is a party, or in order to take steps at the request of the data subject prior to entering into a contract.

Information we collect automatically

Proekspert’s websites use industry standards for automatically collecting certain information about visitors to our websites. We collect information about you, or information collected by cookies and similar technologies, when you use, access, or interact with our websites. We may, for example, collect information about the type of device you use to access our websites, the operating system and version, your IP address, your general geographic location, as indicated by your IP address, your browser type, and the web pages you view on our websites. The information we collect about visitors and the time spent on our websites will not be disclosed to third parties or partners. It may, however, be used for Proekspert marketing and promotion.

The legal basis for such data processing is GDPR Article 6-1-(f). We shall ensure that processing is proportionate and that we have carried out a legitimate interest impact assessment. To the extent that the use of cookies or similar technologies requires your consent, we may also process your personal data based on your consent. The legal basis for such data processing is GDPR Article 6-1-(a).

Information obtained from other sources

We may receive information about you from social media platforms and some websites, for instance, when you interact with us on those platforms. We protect the data obtained from third parties according to the practices described in this policy and we also apply additional restrictions imposed by the source of data.

The legal basis for such data processing is GDPR Article 6-1-(f). We shall ensure that processing is proportionate and that we have carried out a legitimate interest impact assessment. To the extent that the use of cookies or similar technologies requires your consent, we may also process your personal data based on your consent. The legal basis for such data processing is GDPR Article 6-1-(a).

Proekspert uses the following third sources.

  • Google Analytics by Google, LLC., for data analytics to acquire knowledge on how our portal is used. By using Google Analytics, Google, LLC might collect information from our users such as age, gender, number of visits, visited pages, some demographic information, and the like, even possibly including pages that you came from and are going to. We use data we receive from this tool to help us analyze traffic on our pages for marketing and remarketing purposes, for advertising, and for general improvements in our websites. Google Analytics records data, including the IP that you are using at that time. As a default setting of browsers and other software and hardware usually found in use, personal data such as emails or names would not be available to Google Analytics. More specific information on how Google collects your details on our websites is available at https://policies.google.com/technologies/partner-sites. As Google, LLC is the company operating in the United States, your personal data may be processed in the United States. Google, LLC complies with the EU-U.S. Privacy Shield Framework and Swiss-U.S. Privacy Shield Framework (collectively, “Privacy Shield”) as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information transferred from the European Union, Switzerland, and the United Kingdom to the United States in reliance on Privacy Shield. To learn more about the Privacy Shield program, and to view our certification, please visit https://www.privacyshield.gov/.
  • Leadfeeder by Liidio Oy for web analytics. Leadfeeder is an analytics service that is based on Google Analytics data. It provides information about what companies visit the website and suggests possible sales leads based on this information. Privacy terms for Leadfeeder are available here: https://www.leadfeeder.com/privacy/.
  • Hotjar, Ltd, for data analytics to acquire knowledge on how our platform is used. Privacy terms for Hotjar, Ltd., are available at https://www.hotjar.com/legal/policies/privacy.

Why do we collect this information?

We collect information to personalize your experience with our services, websites, and promotional materials we distribute via our social media platforms, email marketing, and other channels.

This information helps us more effectively respond to your needs as a website user, as well as a customer. Providing your information is necessary for us to deliver our services. Your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any reason whatsoever, without your consent, other than for the purpose of delivering the requested services and improving our services.

What do we do with the collected information?

The information helps us to answer your inquiries (if you have contacted us via our websites, e-mail, or phone) and to constantly improve the websites and our services for current and future visitors/customers. We constantly strive to improve our websites based on the information and feedback we receive from our users. We are also able to improve our customer service, since your feedback, and information collected about your activity on our site, helps us respond to your requests faster and support your needs during your experience visiting Proekspert.

We enjoy staying in touch with you by sending periodic email updates, provided you have consented to it (usually once a month). The email address you provide upon contact and subscription forms will be used to send you onboarding information and marketing updates. If at any time you would like to unsubscribe from future emails, an “unsubscribe” link is included at the bottom of every message.

Our disclosure of your personal data to third parties

As a general principle, we collect and process data in order to facilitate or improve Proekspert’s services or offers. We do not sell your personal data or share this data with third parties, except to the extent stated in this Privacy Policy.

We may disclose your personal data to third parties to the extent required by law, court order, or a decision rendered by a competent public authority and for the purpose of law enforcement. In addition, we may share your personal data with the following third parties:

  1. Third-party vendors carrying out services on our behalf, including advertising, analytics, research, customer service, service support, data storage, validation, security, fraud prevention, and legal services. Such third-party vendors have access to perform these services but are prohibited from using your personal data for other purposes.
  2. Third parties in order to establish, exercise, or defend the legal rights of Proekspert.
  3. Other third parties subject to your consent.

When we disclose your personal data to a third party, we take all reasonable steps to ensure that those third parties are bound by confidentiality and privacy obligations with respect to the protection of your personal data. The disclosure is conducted in compliance with legal requirements, including entering into data processing agreements with the relevant third parties, to ensure that personal data is only processed in accordance with our instructions, applicable law and regulations and for the purpose specified by us and to ensure adequate security measures.

Retention of your personal data

Proekspert will retain your personal information for as long as we deem it necessary to enable you to use the websites and to provide services to you, to comply with applicable laws (including those regarding document retention), resolve disputes with any parties and otherwise as necessary to allow us to conduct our business.

If we have collected your personal data in relation to your inquiry to us, we retain your personal data for up to three (3) years from collection. The legal basis for retaining is Proekspert’s legitimate interest under GDPR Article 6-1-(f) to protect our rights in the light of potential legal disputes during the limitation period under law.

If you have entered a contract with us, then we pursuant to the Accounting Act, we retain accounting documents for seven (7) years. The legal basis for retaining is Proekspert’s legal obligation under GDPR Article 6-1-(c).

The length of time for which we retain information depends on the purposes for which we collect and use it. If you have a question about a specific retention period for certain types of personal information we process about you, please send an email to us at marketing@proekspert.ee.

Cookies

We use cookies and similar technologies like pixels, tags, and other identifiers in order to remember your preferences, to understand how our websites are used, and to customize our marketing offerings.

A cookie is a small data file containing a string of characters that is sent to your computer when you visit a website. When you visit the website again, the cookie allows that site to recognize your browser. The length of time a cookie will stay on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Proekspert uses both types of cookies. Session cookies will only stay on your device until you stop browsing. Persistent cookies stay on your computer or mobile device until they expire or are deleted. We use the following types of cookies on our websites.

  • Strictly necessary cookies. These cookies are essential for you to browse our websites and use its features. Without these cookies, some online services cannot be provided.
  • Performance cookies. These cookies collect information about how you use our websites. This data may be used to help optimize our websites and make it easier for you to navigate.
  • Functional cookies. These cookies allow our websites to remember choices you make while browsing and personalize your experience. We may store your geographic location in a cookie, for instance, to ensure that we show you the website relevant to your area.
  • Third-party cookies. Third-party cookies are those placed by websites and/or parties other than Proekspert. These cookies may be used on our websites to improve our services or to help us provide more relevant advertising. These cookies are subject to the respective privacy policies for these external services, for example, Facebook Data Use Policy.
  • Analytics cookies. We use analytics cookies, like those offered by Google Analytics, to help us understand things like how long a visitor stays on our website, what pages they find most useful, and how they arrived at Proekspert.com.

NamePurposeRetention periodCategoryProvider
rc::cThis cookie is placed by Google reCAPTCHA to distinguish between humans and bots.SessionPreferencesGoogle
langThis cookie remembers the user’s selected language version of a website.SessionPreferencesLinkedIn
langThis cookie is set by LinkedIn when a web page contains an embedded “Follow us” panel.SessionPreferencesLinkedIn
_gaThis cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session, and campaign data for the site’s analytics reports.2 yearsStatisticsGoogle
_gatThis cookie is used to throttle the request rate, limiting the collection of data on high traffic sites.1 dayStatisticsGoogle
_gidThis cookie registers a unique ID that is used to generate statistical data on how the visitor uses the website.1 dayStatisticsGoogle
_hjidThis cookie sets a unique ID for the session. This allows the web site to obtain data on visitor behavior for statistical purposes.1 yearStatisticsHotjar
_hjidThis cookie sets a unique ID for the session. This allows the web site to obtain data on visitor behavior for statistical purposes.PersistentStatisticsHotjar
personalization_idThis cookie allows the visitor to share content from the website on to their Twitter profile.2 yearsStatisticsTwitter
_fbpThis cookie is used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers.3 monthsTargeting/AdvertisingFacebook
_hjIncludedInSampleThis cookie is associated with web analytics functionality and services from Hotjar. It uniquely identifies a visitor during a single browser session and determines if the user’s navigation should be registered in a certain statistical place holder.SessionPerformanceHotjar
_lfaThis cookie is used to set a unique identifier to separate different visitors. This is used for retargeting of multiple users rooting from the same IP addresses.2 yearsTargeting/AdvertisingLeadfeeder
ads/ga-audiencesThis cookie is used by Google Ads to re-engage visitors that are likely to convert to customers based on the visitor’s online behavior across websites.SessionTargeting/AdvertisingGoogle
bcookieThis cookie is used by LinkedIn for sharing the content of the website via social media.2 yearsTargeting/AdvertisingLinkedIn
bscookieThis cookie is used by LinkedIn for tracking the use of embedded services.2 yearsTargeting/AdvertisingLinkedIn
frThis cookie is used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers.3 monthsTargeting/AdvertisingFacebook
https://tr.lfeeder.com/This cookie tracks the individual sessions on a website, allowing the website to compile statistical data from multiple visits. This data can also be used to create leads for marketing purposes.SessionTargeting/AdvertisingLeadfeeder
i/adsctThis cookie is used by Twitter.com in order to determine the number of visitors accessing a website through Twitter advertising content.SessionTargeting/AdvertisingTwitter
lidcThis cookie is used by LinkedIn for tracking the use of embedded services.1 dayTargeting/AdvertisingLinkedIn
lisscThis cookie is used by LinkedIn for tracking the use of embedded services.1 yearTargeting/AdvertisingLinkedIn
trThis cookie is used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers.SessionTargeting/AdvertisingFacebook
UserMatchHistoryThis cookie tracks visitors on multiple websites, in order to present relevant advertisements based on the visitor’s preferences.29 daysTargeting/AdvertisingLinkedIn
_lfa_expiryThis cookie tracks individual sessions on a website, allowing the website to compile statistical data from multiple visits. This data can also be used to create leads for marketing purposes.PersistentTargeting/AdvertisingLeadfeeder
_lfa_YEgkB8l0ZGz8ep3ZThis cookie tracks the individual sessions on a website, allowing the website to compile statistical data from multiple visits. This data can also be used to create leads for marketing purposes.PersistentTargeting/AdvertisingLeadfeeder

How to control cookie settings

Most web browsers allow you to control cookies through their settings preferences. However, if you limit the ability of websites to set cookies, you may impair your overall user experience, as it will no longer be personalized to you. Some browsers offer a Do Not Track (DNT) signal where you can indicate your preference regarding tracking and cross-site tracking. Although we do not currently employ technology that recognizes DNT signals, we will only process your personal data in accordance with this policy. Below you can learn about how to control cookie settings on popular web browsers:

Pixels

In addition to cookies, we sometimes use small graphics images known as pixels (also known as web beacons, clear GIFs, or pixel tags). We use pixels in our email communications to you (if you have selected to receive such communications) to help us to understand whether our email communication has been viewed. We also use third-party pixels (such as those from Google, Facebook, and other advertising networks) to help us provide advertising that is relevant to your interests.

As we adopt additional technologies, we may also gather information through other methods.

Responsible for processing

Proekspert AS, registry code 10331577, registered address at Sõpruse pst 157, Tallinn, Estonia, e-mail info@proekspert.ee, is the data controller and is responsible for the processing of your personal data.

Security

We take security seriously, and the security of your personal data is important to us. We follow industry-standard practices to protect the data we collect and maintain, including using Transport Layer Security (TLS) to encrypt information as it travels over the internet. No method of transmission over the internet or electronic storage is completely secure, so Proekspert cannot guarantee its absolute security.

Your rights

Users residing in certain countries, including the EU, are afforded certain rights regarding their personal information. Except where an exception or exemption applies, these rights include the ability to access, correct, and request the deletion of your personal information, the right to receive your processed personal data in a structured, commonly used and machine-readable format and have the right to transmit your personal data to another controller and the right to object to the processing of your personal data. If you believe that your rights have been infringed, you may contact and lodge a complaint to the supervisory authority applicable for your jurisdiction (Data Protection Inspectorate in Estonia address Tatari 39, Tallinn 10134, info@aki.ee or other competent authority in your jurisdiction).

If you wish to exercise your rights, this can be done by contacting us at marketing@proekspert.ee.

Please note that prior to accessing and making changes to your personal data, we will need to verify your identity properly.

Data protection authority

This Privacy Policy shall be governed by the laws of the Republic of Estonia. The competent supervisory authority shall be the Estonian Data Protection Inspectorate. A list of data protection authorities in other EU jurisdictions is available here: https://edpb.europa.eu/about-edpb/board/members_en.

Changes to our Privacy Policy

Proekspert may modify or update this Privacy Policy when necessary to reflect changes in our services, changes in applicable legislation, regulations, or practice and to address customer feedback. Accordingly, please review it periodically.

If there are material changes to this Privacy Policy, we will notify you either by posting a notice or by sending you an email at marketing@proekspert.ee.

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